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How To Write A Marketing Plan

Innovative approach for how to write a winning marketing plan (one of the most important parts of your business plan).

 4.1 (210 ratings)
5,965 students enrolled
Created by Alex Genadinik
Last updated 11/2018
English

What you'll learn

✔  Step-by-step tutorials to write a great marketing plan
✔  Choose the most effective strategies to promote your business
✔  Get examples of plans suited for your type of business
✔   Innovative approach: Start with a 2-sentence marketing plan, expand it to a 1-page marketing plan and then to a full and professional plan, making the process simple
✔  Your trial membership includes unrestricted access to all our courses.

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Description

Identify the most effective strategies to grow your specific business and create a winning marketing plan that will help you reach your goals.

RECENTLY ADDED

  • Innovative ways to divide all businesses into 8 major categories and give you the foundation for your company's marketing plan no matter what your business is - this approach is very innovative, try it!

  • More practical examples of my own marketing plan 

NEW UPDATES TO MAKE THE COURSE MORE PRACTICAL

You asked, and I listened. Many people wrote to me saying that they like the course, but wished it was more practical. So I added my own marketing plan example, and shared exactly how I treat my own marketing in my own business.

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WHAT YOU WILL GET FROM THE COURSE

Learn to write a good and complete marketing plan for your business. Many people simply start their companies with marketing as an afterthought, only to quickly discover that marketing is one of the most important parts of their entire business.

Without a good marketing strategy, you won't be able to get clients, and without clients there won't be a real business. So you must take your company's promotion very seriously.

In this course I teach you how to organize your ideas, and create a good plan of action for promoting your business before starting your company so that you can plan ahead, and have time to research which strategies will actually work for your business to get clients.

Stop wasting time randomly posting on Facebook and Twitter, and stop struggling with business cards or by passing out flyers. In this course you will learn how to write a professional marketing plan, and create the foundation for growth and success.

Note: In this marketing course I share my own marketing plans and walk you through different avenues of marketing including my own strategies as an example. This is strictly for educational purposes and not for promotional purposes.

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INSTRUCTOR BACKGROUND

I've been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 100,000+ students, impacted millions entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.

I am an expert growth marketer, and I create winning marketing strategies for my clients all the time. Now it is your turn to grow your business, and fulfill your dreams.

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MONEY-BACK GUARANTEE 

The course comes with an unconditional, 30-day money-back guarantee. This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed just like I've done for thousands of my other students. 

Invest in your future. Enroll now.

Who is the target audience?
  • This course is for people planning a business
  • Small business owners or entrepreneurs struggling with marketing

Featured reviews

"Essential marketing course for those with a small business. It is imperative that you have a marketing plan and this course has specific and detailed instructions on items to include in your plan so that you can be successful. You should have specific goals in mind and ways to achieve those goals. This course covers all aspects of marketing, even tax deductions. The instructor is very thorough, and I highly recommend this course, as well as his other courses."

Kristie Snively

"Putting together a business plan so I wanted to get a refresher on the marketing plan section. Course did a great job of clearly explaining how to systematically write one and how to avoid some of the common pitfalls."

Brian Douglas

"This course delivers exceptional quality and the teacher is highly experienced in the subject."

David Verney

Curriculum

Course Introduction
Course Welcome And Introduction
1 minute
Preview
Locked
Unique Approach To Starting To Create Your Marketing Plan
2-Sentence Marketing Plan To Start With Something Simple
3 minutes
Preview
Locked
Marketing Plan Company And Strategies Overview
3 minutes
Preview
Locked
Basic Marketing Plan For An Ecommerce Product
4 minutes
Locked
Agency Or Services (Marketing, Web Development, Design) Company Marketing Plan
5 minutes
Locked
Local Business Marketing Plan Example
3 minutes
Locked
Marketing Plan For A Blog
3 minutes
Locked
Marketing Plan For An Innovative New Product Or Website
2 minutes
Locked
Marketing Plan For A Platform Or Big Website Domination
3 minutes
Locked
Self Branded Business Marketing Plan
4 minutes
Locked
Affiliate Business Marketing Plan
3 minutes
Locked
Real Example Of My Own Marketing Plan
Section Introduction In Which I Walk You Through My Practical Marketing Plan
Less than 1 minute
Locked
At A High Level: Need For Branding, Growth And Direct Sales
3 minutes
Locked
My Approach To Those 3 Elements
3 minutes
Locked
Walkthrough Of How I Grew My YouTube Channel - The Strategy
4 minutes
Locked
How I Sell On E-Commerce Platforms
7 minutes
Locked
My Approach To SEO
3 minutes
Locked
My Approach To Social Media Marketing
2 minutes
Locked
My Time Horizons, Deadlines And Approximations
5 minutes
Locked
My Budget: Tricky
6 minutes
Locked
One More Point About Budgeting Marketing And Tax Writeoffs
1 minute
Locked
Another Entrepreneur's Marketing Plan
3 minutes
Locked
B2B Company Marketing Plan
3 minutes
Locked
Local Business Marketing Plan
3 minutes
Locked
Product Quality As Vital Part Of The Marketing Plan
2 minutes
Locked
Marketing Plan Basics
What Is A Marketing Plan?
1 minute
Preview
Locked
First Time Entrepreneur And Marketer Mistakes
2 minutes
Preview
Locked
What Makes A GOOD Marketing Plan
3 minutes
Preview
Locked
Why It Is SO Important To Have A Marketing Plan
2 minutes
Preview
Locked
Marketing Plan Section With More Theory
Professional Marketing Plan Section Introduction And Executive Summary
Less than 1 minute
Locked
Business Details Section Of The Marketing Plan
2 minutes
Locked
Mission Statement Section Of A Marketing Plan
1 minute
Locked
Products Section Of The Marketing Plan
1 minute
Locked
Services Section Of The Marketing Plan
1 minute
Locked
FREE Content Section Part Of The Marketing Plan
1 minute
Locked
UVP (Unique Value Proposition) In Your Marketing Plan
Less than 1 minute
Locked
Differentiation Or UVP: How Your Business Is Unique?
6 minutes
Locked
Starting To Think About The Market You Are Addressing With Your Marketing Plan
5 minutes
Locked
Your Target Market To Whom You Will Promote Your Business
4 minutes
Locked
Demographics Section
4 minutes
Locked
Psychographics Section
4 minutes
Locked
Customer Avatar Section
Locked
Market Needs Section
1 minute
Locked
Market Trends Section
2 minutes
Locked
Market Growth Section
1 minute
Locked
S.W.O.T Analysis
4 minutes
Locked
Budget And Resources
2 minutes
Locked
Pricing And Discounting Promotional Strategies
3 minutes
Locked
How To Identify Your Ideal Customer Avatar
2 minutes
Locked
Branding Strategy
3 minutes
Locked
Competition Section Of The Marketing Plan
6 minutes
Locked
Marketing Strategy Section
3 minutes
Locked
Sales Plan Section
1 minute
Locked
Advertising Plan
2 minutes
Locked
Detailed Breakdown Of Every Marketing Initiative And Budgeting
4 minutes
Locked
Customer Retention Strategy
5 minutes
Locked
Strategy To Maximize Business Referrals
1 minute
Locked
Strategy To Maximize Social Referrals
1 minute
Locked
KPI (Key Performance Indicators)
3 minutes
Locked
Financials Section Introduction
1 minute
Locked
Costs And Marketing Spending Projections
2 minutes
Locked
Breakeven Analysis (Optional)
1 minute
Locked
Additional Optional Sections - Regional Projections
1 minute
Locked
Marketing Plan Template And Example
Marketing Plan Template And Example
Locked
Another Marketing Plan Example That Can Be Used As A Template
Locked
Case Study Starting A New Marketing Plan With A Team
3 minutes
Locked

What Would You Like?

Membership

$35

PER MONTH

Unlimited Access To All Courses

1,000+ Video Lessons

Cancel Anytime

CONTINUE

Course Only

$199.99

ONE TIME

Get Just This Course

60+ Video Lessons

 

CONTINUE
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